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Lori Goto


Lori Goto


Since 2006, top producer Lori Goto has been a trusted partner to hundreds of buyers and sellers in the growing Austin metro area. As she facilitates her clients’ exciting real estate ventures, Lori’s kindness, patience, and perseverance support each distinct relationship, creating a solid foundation for success in Austin’s competitive market.

Born and raised in Honolulu, Hawaii, Lori embodies the balanced, collaborative energy of the aloha spirit. Through her calm and direct demeanor, she creates a relaxed and fluid atmosphere that immediately puts people at ease. Her vast industry knowledge is matched by her emotional instincts and flawless communication style, which she customizes to each client’s preference. Lori knows that a home is the largest investment most of her clients will make, and her objective is to help them make decisions that maximize their investments — now and in the future.

Lori’s expertise has consistently earned her many awards, including Platinum Top 50 REALTOR® and Texas Monthly Five-Star Professional. Lori pioneers efficient solutions that overcome any obstacle, putting her extensive talents and resources into action on her clients’ behalf. Though she works to balance what’s important to all parties involved in a transaction, she never backs away from using her fierce negotiation skills to ensure her clients achieve their ultimate goals. 

Along with a list of extensive accolades and accomplishments, among them, being featured on HGTV’s “My First Place,” Lori has been a proud Texas resident since 1989. She loves living in Austin with her husband, David, and is thrilled to continue to support her clients with Encore Real Estate.


  • Five Star Professional Award Winner — 2011 to 2017, 2019, 2020, 2021
  • Asian Real Estate Association of America (AREAA) A-List — 2019 
  • Diamond Club $10M+ Top Producer — 2020
  • Sapphire Circle Top Producer — 2018, 2019 
  • 10-Year Legend — 2020
  • Platinum Top 500 REALTORS® — 2019
  • Platinum Top 50 REALTORS® Winner —  2011, 2013, 2014
  • Platinum Top 50 REALTORS® Finalist — 2011 to 2019


  • Accredited Buyer’s Representative (ABR®)
  • Certified Luxury Home Marketing Specialist™ (CLHMS)
  • Certified International Property Specialist (CIPS)
  • Certified Negotiation Expert (CNE)
  • Certified New Home Specialist™ (CNHS)
  • Certified Residential Specialist (CRS)
  • e-PRO®
  • GREEN 
  • At Home With Diversity®
  • Residential Construction Certified (RCC)
  • Homeward Certified
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